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EUROPE UKRAINE RUSSIA AIR LAND INDUSTRY POLICY

Ukraine Expands Drone Campaign to Russian E-Commerce Giants Ozon and Wildberries

REL_TIME: 26 Aug 2026 13:12Z · LANG: EN

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Ukraine Expands Drone Campaign to Russian E-Commerce Giants Ozon and Wildberries
President Of Ukraine · CC0 · source
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Ukraine has expanded its strategic drone campaign targeting Russia's wartime economy by launching strikes against Ozon, the country's second-largest e-commerce retailer, following weeks of heavy attacks on market leader Wildberries. The strikes, which Kyiv asserts target dual-use military logistics, have hit multiple warehouses, causing Ozon's stock to plunge nearly 30% and completely destroying a major Wildberries depot in the Tambov region. In response to the escalating economic damage, Russian President Vladimir Putin issued a decree allowing the state to temporarily seize critical infrastructure if private owners fail to protect or rebuild them, while warning that Ukraine has opened a 'Pandora's box'.

// Background

Russia's e-commerce sector has grown into a massive economic pillar, with the top three players (Wildberries, Ozon, and Yandex Market) generating $140.3 billion in revenue, representing over 5% of Russia's GDP. Ukraine's drone campaign began heavily targeting Wildberries logistics hubs in mid-July 2026 before expanding to Ozon in late August 2026. This campaign runs parallel to strikes on Russian oil refineries, such as Lukoil facilities, aiming to exploit cracks in Russia's wartime economy.

// Key Developments

  • Ukraine's drone campaign has pivoted to target Ozon, hitting six of its logistics facilities in a three-day span, including sites in Samara, Dagestan, and Krasnodar.
  • Ozon's shares plummeted nearly 30% on the Moscow Exchange following the strikes.
  • A major Wildberries depot in the Tambov region was completely destroyed by a fire following a second drone strike in five weeks.
  • President Putin decreed that the Russian state can temporarily seize critical infrastructure if private owners fail to secure or rebuild them after attacks.
  • The drone campaign also struck a Lukoil refinery in Kstovo, Nizhny Novgorod, which has an annual processing capacity of 125 million barrels.
  • The combined revenue of Russia's top e-commerce players (Wildberries, Ozon, Yandex Market) accounts for over 5% of Russia's GDP ($140.3 billion).

// Timeline

  1. Ukraine begins a heavy drone campaign targeting Wildberries logistics centers.

  2. A drone strike on a Wildberries depot in the Tambov region kills seven people.

  3. Work is halted at an Ozon logistics center in the Samara region after a drone strike causes a fire and forces the evacuation of over 500 employees.

  4. Ozon shares plunge nearly 30% on the Moscow Exchange following reports of drone strikes on its facilities in southern Russia.

  5. President Putin issues a decree allowing the state to temporarily seize critical infrastructure if private owners fail to protect or rebuild them.

  6. A second drone strike on the Wildberries depot in the Tambov region completely burns the facility to the ground, injuring two people.

  7. Ukraine's General Staff reports an overnight drone strike on a Lukoil refinery in Kstovo, Nizhny Novgorod.

// Perspectives

[Ukraine's Ministry of Defense and President Volodymyr Zelenskyy]

Asserts that the e-commerce warehouses are legitimate military targets because they store dual-use goods, drone components, and navigation equipment used by the Russian military, and striking them disrupts logistics and pressures Russia's economy.

[Russian President Vladimir Putin and Russian Government]

Condemns the strikes as targeting economic infrastructure, prompting a decree to force private owners to fund their own security or face temporary state seizure of their assets.

[Financial Markets and Investors]

Reacted with high anxiety, causing Ozon's stock to plunge nearly 30% on the Moscow Exchange due to the immediate threat to retail supply chains.

// Quotes

“Systematic strikes on storage centers holding dual-use goods are disrupting the enemy's logistics and negatively impacting Russia's economy as a whole. After Ukrainian units hit 15 of Wildberries' largest logistics hubs, it's now Ozon's turn.”

[Ukraine's Ministry of Defense] — Social media statement explaining the strategic shift to targeting Ozon warehouses.

“Pandora's box”

[Vladimir Putin] — Describing Ukraine's strikes on Russian economic targets and pledging to retaliate against Kyiv's sensitive economic sectors.
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